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PlayTech adds sports betting to online gambling services

 PlayTech, one of the biggest providers of online gambling services, has just increased the scope of its market share, adding sports betting software to its portfolio of internet gambling products. The gambling company bought the sports betting software provider Player2Players for undisclosed amount and is now holding the key to online casino, poker, bingo and sports betting software options for its licensees. That the online gambling company is doing well could also be seen from the latest report, which shows 55% increase in profits from its gambling services, including am increase in dividend by almost 50%. The best for PlayTech obviously comes from the recent deal it made with the popular U.K. sportsbook William Hill - PlayTech is now taking in 29% of the profits from the newly formed William Hill Online. According to the Israeli-owned company, the profit of PlayTech was up 40% from the Will Hill deal alone.

 Published on 03/22/2009

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